A seismic shift is underway in enterprise software, one that pits two of the most influential leaders in the industry — Microsoft Corp. Chief Executive Satya Nadella and Salesforce Inc. CEO Marc Benioff — against each other in a war of words that highlights the broader transformation unfolding in enterprise applications. Nadella predicts the demise ...

In the rapidly advancing world of technology, effectively conveying the value of generative artificial intelligence products demands a shift in traditional pricing and messaging strategies. Some background: Despite the growing trend of pricing software-as-a-service products based on capability and customer value, per-seat pricing remains dominant, and outcome-based pricing is rare. Successful marketing and selling hinge ...

Few brands in technology carry the storied pedigree of Intel Corp. For decades, “Intel Inside” was synonymous with progress in computing — an American icon that repeatedly raised the bar for processor performance and innovation. Today, Intel finds itself in a precarious position. Its once-vaunted manufacturing machine has fallen behind Taiwan Semiconductor Manufacturing Corp., which ...

The application platform provider Zoho Corp. highlighted its presence within larger enterprises last week at the analyst-only ZohoDay25 summit in a remote location an hour from Austin in the Texas Hill Country, announcing a novel lightweight approach to agentic AI that mirrors Zoho’s flexible organizational structure and globally distributed user base. As explained in my ...

Name the hot buttons about generative artificial intelligence, and they often center around data. Here’s just one example. A recent survey of more than 300 risk and compliance professionals on AI by risk management firm Riskonnect revealed top concerns over data privacy and cyber issues. It was followed closely by employee decisions based on erroneous ...

Make no mistake: We are entering a technology cycle that is completely new. Massively parallel computing and the generative artificial intelligence awakening is creating an entirely different industry focus that has altered customer spending patterns. Moreover, this new computing paradigm has changed competitive dynamics almost overnight. Decisions whether to devote tens of billions or hundreds of ...

Good data quality is crucial for successful data and analytics initiatives and is increasingly pivotal to artificial intelligence impact. D&A leaders, including chief data and analytics officers, are also having to contend with an ever-more complex business environment, with ever-more complex data needs and challenges. This is being further compounded by the growing need for ...

At the beginning of each year, as is our tradition, we collaborate with Enterprise Technology Research to dig through the latest data and craft 10 predictions for the coming year. This year’s batch follows some annual favorites and new territory. In this Breaking Analysis, we put forth our top 10 predictions for enterprise tech in 2025 ...

As the digital landscape evolves throughout 2025, theCUBE Research’s new insights reveal a year of transformation and interconnectedness in application security trends, focusing on development, cyber resiliency and data protection. The interplay between these domains reflects a clear industry shift: Organizations are prioritizing resilience and efficiency while addressing the ever-present threat of cyberattacks. From AI-augmented ...

In just two short years, the entire data and technology industry has undergone a seismic shift. Tech stacks — from top to bottom — are being tuned to harness extreme parallel computing, often called accelerated computing. From silicon to infrastructure and throughout the software layer, nowhere is this transformation more pronounced than in the data ...